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Interdepartmental connection and communication are a prerequisite for a successful combination of culture and tourism

first_img“Interdepartmental connection and communication are a prerequisite for a successful combination of culture and tourism. Efforts around the Action Plan for the development of cultural tourism have resulted in the fact that today we have a very rich cultural offer, which is also a quality tourist offer. All world trends are in our favor, our paradigm small is beautiful it works great and is becoming more and more attractive to the sophisticated world market. All stakeholders of domestic cultural tourism are aware of the heritage and space in which they live, they live from culture and therefore want to attract guests who can consume this culture in a suitable and sustainable way.”, She pointed out Suzana Markovic, President of the Cultural Tourism Association of the Croatian Chamber of Commerce. Suzana Marković, President of the Cultural Tourism Association of the Croatian Chamber of Commerce The session also presented the Lazarus project related to the revitalization of Croatian musical heritage, the work program of the Šibenik Fortress of Culture, the Nikola Tesla Network cultural route, the new Medvedgrad Visitor Center, work on preserving the underwater cultural heritage of the Adriatic by the Croatian Chamber of Diving Association. tourist positioning of Atelier Ivan Meštrović.  Head of the Sector for Special Forms of Tourism in the Ministry of Tourism, Vesna Rajković, spoke about the implementation of the Action Plan for the Development of Cultural Tourism. “More investment is needed in the recognition and promotion of cultural routes in order to attract as many visitors as possible. As far as religious tourism is concerned, it will only come into strategic focus, but in the meantime we must develop guidelines for its development, educate guides for quality guidance on sacred facilities to be opened to tourists, discuss sustainable ways of financing these facilities and support religious events. tourism “, said Rajković, adding that one of the priorities will be a stronger involvement of creative and cultural industries in the ministry’s programs. “Today we had a meeting in the ministry on the topic of film tourism, it is a very interesting branch according to which we have been institutionally restrained so far, but it is becoming more and more recognizable in the world and brings concrete benefits to the local population.”, Concluded Rajković.  Irena Kregar Šegota, Director of Partnership and Communications TD Rijeka 2020 presented in more detail the plans related to the project Rijeka – European Capital of Culture 2020. „This project is important for the whole country, not just for Rijeka. Our tourism has grown significantly and there is great interest in everything that is happening in the city. We will measure the effects of the project until 2025, although they are already visible now. We will address topics that are relevant to Europe, and there are three main ones: water, labor and migration. You know that we have problems with water, work occupies us from the aspect of modern shifts and trends, and we have been known for migrations for a long time because we are a port city. The program will have seven directions that are our narrative framework, and within them our guests will be able to enjoy art, gastronomy, city history, programs for the youngest, but also numerous concerts and parties.”, Explained Kregar Šegota.   Yesterday, a session of the Cultural Tourism Association of the Croatian Chamber of Commerce was held at the Croatian Chamber of Commerce, at which projects and examples of good practice of cultural tourism in the public and private sector were presented.  By the way, the Cultural Tourism Association of the Croatian Chamber of Commerce was founded in 2004, and its goal is the development of continental areas of Croatia as a year-round quality and attractive destination, but also the development of new views and new coastal facilities. One of the main successes of the Community is the Museum Night initiative, which is still, years later, one of the most successful cultural projects.last_img

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